Following an avalanche of sexual harassment and abuse claims that surfaced in the wake of allegations against Harvey Weinstein, the HC was founded in 2017 to unite industry leaders in an outcome-oriented action to create an inclusive and equitable environment for all.
We were tasked with creating a brand identity that embodied the HC’s spirit of urgency and unity. We started with the look and feel of the organization, from their color palette through to logo design. This, along with UX and digital strategy, informed the design and build of a full website that introduced the HC to the world and clearly communicated their unique approach.
In 2018, we designed the collateral for the first-ever HC IDEAS Summit, which brought together Diversity and Inclusion experts and industry leaders to share success stories and challenges in devising sustainable solutions. We proudly created assets for the second annual IDEAS Summit, What’s Next: Pathways to Progress, in October 2019 as well.
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