Rob created Matter Unlimited to catalyze and drive the purpose led economy through the power of storytelling. Before Matter Unlimited, Rob founded the integrated agency, Syrup, known for its creative excellence in working with global brands such as GE, Puma and Bottega Veneta among many others. Syrup’s Hope.Act.Change website launched for President Obama during the 2008 primaries pushed boundaries to inspire a new kind of results-driven strategic partnership between creative agencies and their clients. Under Rob’s leadership, Matter Unlimited has created powerful campaigns for client partners including Nike, Facebook, UNICEF, Merck For Mothers, NBC Universal, Kimpton Hotels and TED.

Rob is a founding member of The Civic Nation Creative Alliance, a group created by The White House under President Obama to connect key social initiatives to the country’s top creative agencies and talent. Rob’s passion and vision for sustainable impact also extends beyond the office – he serves as an industry expert and speaker for the Cannes Lions Festival, SXSW, the United Nations Media for Social Impact Summit, Harvard Social Enterprise conference, Sustainable Brands conference, PopTech, and the Social Innovation Summit among others. Rob is a certified Shared Value Initiative Affiliate and a mentor for global entrepreneurial non-profit Endeavor.org. In 2007, he successfully navigated Syrup through their acquisition by LBi (now Digitas/LBi, part of Publicis).

Alexandra has over 13 years of experience in the Advertising Industry. Her first gig at a boutique digital firm in Sydney, Australia was where she got her first taste of the social impact world working with organizations like Greenpeace and Scouts Australia. From there, she rose in some of the most esteemed creative agency networks including M&C Saatchi and DDB. Her experience covers a diverse range of categories from telco to tourism.  In New York, she was responsible for leading numerous integrated campaigns for brands within the Marriott International portfolio and their rewards program, bringing a highly strategic and results-focused approach.

For the last five years, she has led award winning work at Matter Unlimited, growing the agency and rising to become Partner. Working with some of the most well-renowned and respected global foundations and brands she has delivered transformative strategies and creative solutions. Her clients have included The Obama Foundation, The Rockefeller Foundation and Merck for Mothers. 

Alexandra is on the board of the 49% a media company using women’s storytelling to advocate for sustainable change, she has spoken at the UN on the role of storytelling in the fight to end maternal mortality and is a proud Big Sister as part of the NYC BBBS program. 

An event production veteran with over 25 years of experience, Rachel is a masterful facilitator and connector of people, using her diverse background and perspective as a New York City native to cultivate singular experiences and opportunities for her clients. In her former role as Founder and CEO of Agent of Change, Rachel inspired global change by producing live events that create impact and leading strategic buzz strategy campaigns that celebrate today’s most influential voices and personalities. Agent of Change Events has raised over $70 million for various initiatives related to women’s rights, veterans’ issues, political advocacy, peace, social justice, and the arts. In the wellness sphere, Rachel leverages her unique access to create dynamic buzz strategy campaigns for product launches, corporate openings, and book release events. 

Rachel was a strategic advisor and core organizer of the inaugural Women’s March on Washington and is a senior advisor at the Milken Institute. She is the co-founder and executive producer of the annual Dot2Dot Summit, a movement to convene powerful young leaders to inspire and challenge their generation to take ownership and action.

Seth provides strategic and financial advice to Matter, drawing on his deep experience advising some of the world’s leading businesses and brands on mergers, acquisitions, sales and capital raises.  Seth has also served as CEO of, and successfully sold, venture-backed food and beverage, technology and media companies to both public and private companies and has been widely quoted in publications such as the New York Times, Forbes, Inc. Magazine and Venture Equity Latin America.

Seth began his professional career as a corporate attorney with Paul, Weiss, Rifkind, Wharton & Garrison where he executed mergers and acquisitions and negotiated private equity transactions for clients such as the New York Yankees, Warner Music, Soros Fund Management, Sirius Satellite Radio, the New Jersey Nets and Playtex Products. Prior to working at Paul, Weiss, Seth was recruited by American Management Systems to help build a strategic consulting practice.  Seth serves on numerous corporate boards and was admitted to the New York bar. Additionally, Seth serves on the board of directors of Developing Minds Foundation, a foundation that builds schools and supports education programs in communities affected by violence and poverty in North and South America. Seth received a J.D. from University of Pennsylvania School of Law and a B.A. from Duke University with honors.